At Changelane we spend considerable time talking about whether adopting an idea or direction is congruent “with our DNA.” The thing is, we know that Changelane itself can’t have a culture – what we mean is that this idea or direction is in sync with the shared beliefs of our team.

As Peter Thiel says in his book Zero to One: Notes on Startups, or How to Build the Future, “‘Company culture’ doesn’t exist apart from the company itself: no company has a culture; every company is a culture. A startup is a team of people on a mission, and a good culture is just what that looks like on the inside.”

Diversity runs rampant at Changelane. The range of our respective ages means we embrace Baby Boomers, Generation X, and the Millennials. Our music preferences are as far ranging as our favorite cuisines. We would certainly not have met each other based on overlaps in our social networks.

From the outside, you might wonder how we could possibly mesh and get things done. We are all so different!

Yes, but we are all different in the same way. When we focus on Changelane we all become like-minded. Personal preferences are always shared, but all that matters is alignment on our mission.

Or, as Thiel observes, we become “a tribe of like-minded people fiercely devoted to the company’s mission.”

After a long day of fierce devotion to Changelane’s mission, it’s tempting to go out and celebrate with a beer – except that some of us don’t like beer and prefer either red wine or a dirty martini.

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